Fractional CMO
Lori Wiles, ABC is a marketing and branding expert with more than 30 years in start-up, medium and Fortune 500 companies.
Optimal marketing involves setting clear direction, identifying strategies and messaging that resonates and results in leads and revenue, and establishing an integrated plan that is consistent and delivers impact.
She has been part of multiple brand and product launches. Her strongest assets include developing strategic and measurable objectives, problem-solving, brand development, lead generation and leading people.
A past IABC leader, Lori is based in Loveland, Colorado and is a guest lecturer in Strategic Communications at the University of Kansas.
Consulting Expertise Includes:
- Ads/ Advertising
- Branding / Brand Strategy / Establishment
- Communications
- Marketing / Marketing Plans / Marketing Strategies
- Strategy
- Value Proposition
If you’ve never met with a Larimer SBDC consultant.
