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Lauren Storeby


Restaurant and Apparel Industry Consultant

My name is Lauren Storeby and it’s so great to meet you! My husband and I own Snack Attack Specialty Sandwiches & Brews located in Midtown Fort Collins. Some would call me a serial entrepreneur- I absolutely love working for myself, creating new businesses and helping others thrive to live their best lives! I enjoy working my creative side and also diving into the nitty-gritty world of spreadsheets.

Here’s my background… I grew up in the restaurant business. My parents opened a small grill shop when I was 8 years old where you would find me helping at the register and sweeping up the floor. My parents have always been self-employed which gave me the inspiration to own my worth and continue the legacy of being an entrepreneur.

When I turned 15 and got an official workers permit, I continued that restaurant life working in various concepts ranging from yogurt shops, to burger stands, corporate structures and family owned establishments all through college and even after. I feel in love with the customer service aspect of making people’s day and building relationships.

I’ve been employed with small family owned business to high level corporate restaurants including Islands Burgers, Yard House Restaurants and Fisherman’s Wharf. Throughout my experience I’ve held positions including hosting, serving, bartending, table service and management as well as time spent being a corporate trainer. I’ve seen the ins and outs of restaurants in all levels.

I took a 6 year hiatus to follow my dreams of working in the apparel fashion industry gaining knowledge as an apparel product developer for brands including Oakley, Fox Head, Quicksilver, Abercrombie & Fitch, Roxy, Billabong and even created and owned my own clothing line, SelaWear Inc. My time as a product developer prepared me to be a restaurant owner through working the trenches of branding, merchandise marketing, costing, developing processes and procedures but most importantly attention to detail.

In 2017 my husband and I took the jump into the American dream and opened our first restaurant together, Snack Attack Specialty Sandwiches & Brews. In nearly 4 years we’ve built a successful 6 figure and community driven business serving up the best sandwiches and beers in town! In our first year we were voted top three best sandwich in Fort Collins, our 2nd year we won The Chamber of Commerce Small Business of the year award and most recently voted as top three best sandwiches in Northern Colorado!

The pandemic hit our business hard but luckily we were able to pivot and survive. One blessing was that it encouraged my dear friend Tiffany Helton and I to launch The Online Restaurant Academy which is an online coaching and consulting platform to help restaurant owners dive deeper into their businesses to set themselves up for success through planning, processing and driving profits ultimately increasing their bottom line.

When I’m not working, I’m a mom to two beautiful children. I love spending my personal time being active, enjoying the outdoors and being involved with anything health and wellness related. I’m looking forward to meeting with you and helping to guide you and your business in the right direction.

Consulting Expertise Includes:

If you’ve never met with a Larimer SBDC consultant.

Please provide a 24-hour notice of cancellation if you are unable to make this appointment. Although we understand that emergencies arise, cancellations made within 24 hours of the appointment will count as 1 hour of the consultant’s time. As well, our normal cancellation policy applies: cancellations made less than 24 hours of the appointment may result in a requirement to attend a class before you can reschedule an appointment.

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