Dream Focused – Business Minded

Success Stories

Babette’s Feast Catering & Bakery

What’s a CPA working as a health-care administrator to do for a second career? Follow his passion. What’s a nurse practitioner to do in her off hours? Dream up cake creations.

Rudy Burns’s passion is to feed people, and his wife, Angi, has a creative side. While living in Arkansas, Rudy attended the Arkansas Culinary School in Little Rock. They consulted with a Small Business Development Center, where they were counseled to stay away from opening a restaurant. But catering – there was the opportunity to follow his passion.

Moving to Fort Collins to follow their dream, they settled on buying an existing business – Babette’s Feast Catering and Bakery. (Yes, it’s named after the movie.)

Three years into the business, they focus on the bakery – meaning custom cakes; catering – weddings and lunches; and wholesale baking – supplying hotels and independent coffee and tea shops with quiches, croissants, sweet breads, and carrot cake and other desserts.

A year after taking over the business, they realized Rudy needed some more advice. As a CPA, he had the finance side of the business down pat. And the cakes, with Angi’s assistance, were hitting a creative sweet spot.

“We needed help,” Rudy says. “We wanted professional advice. We were starting to grow. We had no marketing background, and the business was about to take off.” The business has grown 150 percent. And it’s no longer just the two of them. They have three employees.

Says Angi, “We wanted to make sure we were realistic in our expectations.”

The Larimer Small Business Development Center helped them start down the path by giving objective advice. They met one-on-one with a business consultant, a marketing consultant and a social-media consultant (find Babette’s on Facebook, Pinterest, and the web).

Their business plan includes maintaining the fundamentals that has made Babette’s successful – things like traditional recipes and natural food and flavors – and adding a retail cake shop. Custom cakes are their speciality, but they see a niche in Fort Collins for a walk-in store. And they’re ready with a name: Daddy Cakes Bakery. That would be Rudy.

“So far, it’s been a lot of hard work,” Angi says, “and we will keep working hard to become as successful as we possibly can be.”

August Ink

Taking the leap into entrepreneurialism happens for many reasons and takes you down many roads, as Andrea Daniel has learned. After leaving a full-time job, Andrea decided to begin selling pillow covers on the handmade goods site Etsy, while searching for a job in an unstable economy. Despite a bachelor’s degree in math and a master’s in public administration, she had trouble finding employment. At the same time, what began as a creative outlet to fill the gap turned in to a business that she could do for a living. Her first business saw early success, but it wasn’t established correctly, which led her to the Larimer Small Business Development Center (SBDC) for direction.

In February of 2014, she hit the reset button and took another running start at business ownership by registering August Ink, selling custom screen printed t-shirts online. Her reasoning for the product shift was, “Pillow covers are fun, but everyone loves t-shirts.” The SBDC was helpful for her to have accountability and a consultant to bounce ideas off of. “The SBDC helps put my business into a framework. I understand why I should make the decisions I do for my business, and working with my consultant helps me set goals.”

To start over as a business owner is difficult, but Andrea sees that as part of the challenge of business ownership that she enjoys. Day-to-day tests like having enough time and doing it all on your own are always there, but “I love the problem solving that comes with owning a business,” she says. Knowing other business owners has been a huge asset as well, not only for partnerships and collaborations, but because starting a business can be lonely.

Since opening August Ink, she has expanded beyond t-shirts to begin offering tote bags, printed artwork and drink koozies, one of which was featured on BuzzFeed that gave her a great confidence boost. Her products feature inspirational messages and are her creative outlet that communicates her optimistic view on life. “I struggle… It’s a good struggle and it’s so worth it. At the end of the day, you’re putting yourself out there.” When you look through her store, you can see little bits of her personality, from a love of the Fort Collins community, to quotes from the show “Parks and Rec” and author J.R.R. Tolkien.

For now, her business is based out of her home studio, where she handles everything from design to printing to shipping, but Andrea is excited for what the future will bring for her business. She is especially excited about the possibility of opening a retail store front to contribute to the vibrant Fort Collins business community, as well as hiring her first employees. “It’s an exciting time for women and entrepreneurs. You’ve got to make your own way, and when you do, you can do awesome things!”

Fernweh Hostel

Walking up to the Fernweh Inn & Hostel, you pass through a white picket fence into a well-kept yard with a random dog toy or two scattered about. The Fernweh immediately feels like home, which is exactly what owner and founder Kelsey Schwager envisioned. “My goal is to give guests an amazing experience so they’ll continue to stay at other hostels while traveling. The Fernweh provides a safe, clean and comfortable environment, which is what every traveler deserves.”

Since Kelsey was 19, she’s spent as much time as she can traveling around the states and abroad, staying primarily in hostels. When she speaks about her experiences traveling, her passion is evident. She firmly believes hostels are a wonderful alternative for budget conscious travelers, but there are misconceptions about what hostels are in the United States. This sparked her dream of opening her own hostel. She pursued degrees in business, recreation and tourism, and earned an internship at a hostel in Gunnison, Colorado. Her three month internship turned in to three years of employment, as she learned the ins and outs of managing a hostel. “I knew I wanted to pull people together for a diverse social experience in a constantly changing environment.”

A combination of opportunity and hard work allowed her to purchase the Sheldon House, a designated historic landmark, with an ideal location in Old Town Fort Collins. In July 2014 she moved in, and with the help of friends and family, began the process of converting the old bed and breakfast to Fort Collins’ first hostel. Her biggest challenge before opening in October 2014 was city zoning regulations, but with persistence she received the approval she needed to realize her dream.

After she began accepting guests, Kelsey made her way to the Larimer SBDC. “When I went in, I wasn’t even sure I was a ‘real’ business yet. They’ve given me a lot of confidence and their excitement for me is inspiring.” Through meetings with several SBDC consultants, she received assistance with accounting, marketing and background activities guests don’t see. “Sure, my guests see me cleaning and answering emails, but that’s only about 10% of what it actually takes. All the background stuff, the other 90%, is huge.”

Currently, her hostel provides amenities such as bikes for guests, full use of the kitchen, a common area complete with board games, movies, books, a piano and fireplace, and even a costume closet. “Since I have been open, I’ve surprised myself and created the space to draw exactly the crowd I wanted. It is inspiring me to dream even bigger and think of new ideas.” Showing off the outdoor space behind the hostel, she talks about the future of a food garden, hammocks and a fire pit for summer relaxation.

“I’ve spent years gaining experience in the field, and working with the SBDC this year has been crucial to my success. The assistance and affirmations I’ve received there makes me think, ‘As a small business, who wouldn’t want this help?’”

Hear more of Kelsey’s story at:

The Spruce House and More

Some entrepreneurs wear the label of ‘serial entrepreneur’ proudly, and Diane Muno is no exception. She spent 15 years in healthcare management as part owner of a Chicago business that was successfully sold. She began looking for a business to buy when she found The Spruce House in Estes Park. “It had a cozy feel, like Grandma’s house, along with good financials.” In 2010, she celebrated the grand opening of The Spruce House and The Christmas Shoppe.

After she took ownership of these two businesses, she discovered a fellow business owner wanted to sell her retail shop, The Bean Blossom, which Diane jumped at the chance to buy and convert her vision for The White Orchid. She had a bridal store concept simmering and decided the brand provided her the perfect opportunity to expand. In 2012, The White Orchid Bridal was opened.

This was about the time Diane had her first brush with disaster. In June of 2012, the area surrounding Estes Park was plagued by wildfires. She recalled taking delivery of inventory as the fire helicopters flew overhead, but her businesses survived.

Diane wasn’t done with disasters yet though; in September of 2013 Estes Park was hit with flooding not seen for well over 100 years. “The flood almost bankrupted us,” Diane said, “but while I was busy worrying about how to meet payroll, my staff were dealing with not having a place to live. Seasonal employees just packed up early, but longtime residents were forced out of their homes and really struggled because there were no rentals available.” One of Diane’s businesses closed for 75 days and another for 10 days, but the impact of loss of tourism lasted longer.

Facing the difficult decision of whether to continue the businesses, Diane applied for an SBA Disaster Loan. “When I got the check, I cried. I was glad that I could continue my businesses, but afraid to take on more debt.” Through this assistance and United Way grants, her businesses were able to continue, but the tourism-based economy didn’t bounce back quickly. She continued working with the Larimer SBDC to apply for the Recover Colorado Community Development Block Grant for Disaster Recovery (CDBG-DR), which she was awarded in early 2015. “The SBDC outreach and assistance helping us get organized for the application process was crucial.”

Diane worked with the landlord of the White Orchid Bridal property when she saw businesses to the left and right of her store closing. After proposing another business venture, a wall was brought down to expand the shop for Diane’s latest brainchild: a shop with trendier items called Liz & Jo’s. The grant money allowed her to finance the expansion, purchase inventory, advertising, a website upgrade for all her shops and even shoot a commercial.

When asked about the most exciting part of owning multiple businesses Diane says, “It’s about seeing them thrive versus just surviving. Consumerism has changed; the way people vacation has changed. The silver lining of the flood is that it forced us as a community to deal with changing competitive tourism.”

To help with ongoing economic recovery and planning, Diane contributes to several boards. The town has received an EDA grant for economic development she hopes will move the economy from seasonal to a more sustainable year-round economy. Diane is proud to help move the community forward, both as a business owner and an active individual. “Our contributions will pay off in the future.”

More information about Diane’s other businesses can be found online at:

  • The White Orchid
  • Liz & Jo’s

Hear more about Diane’s story at:

Ragamuffin Organizing & Cleaning

Not all entrepreneurs start with goals of grandiose riches; in the case of Kami Bowker, owner of Ragamuffin Organizing & Cleaning, she just wanted to be able to make her $300 per month car payment. Just three years later, her cleaning business has grown so rapidly, she has chosen to invest the unexpected growth in her vision of a Christian women’s respite ministry.

Originally from Burlington, Colorado, Kami moved to Fort Collins for beauty school and then owned a salon for four years. Life’s twists and turns led her to being a stay-at-home mother who homeschooled her children for 13 years. These experiences helped her hone the Organizing skills that are essential to her business success today. At the suggestion of a friend, she started Ragamuffin Organizing & Cleaning in 2012, her first shot at business ownership in over 20 years.

The business grew rapidly, which led her in to the Larimer SBDC to help manage the growth. “My SBDC consultant’s help was essential,” said Kami, “She encouraged me to dream bigger.” Over the first year of working with the SBDC, her business saw 1,100% growth, and the following year an additional 226%. Now the company employs 4 part time employees, including Kami’s daughter.

Even though the business is a cleaning service, Kami’s goal for Ragamuffin Organizing & Cleaning is to bless her clients and become part of their family. “Twelve hours a month can be invaluable to a mother,” she says. Her employees become part of her client’s extended family by building a deep relationship of trust, as evidenced by the business’ success, which relies solely on word of mouth advertising. After they clean a house, Ragamuffin staff leave muffins for the family to enjoy. “We hope to bring sunshine into our clients’ lives!”

Kami’s personal mission extends beyond just blessing her clients, and the expansion of her dream with Ragamuffin Organizing & Cleaning will be to support the Ragamuffin House. Her larger vision is to create a Christian women’s ministry where women can have a week-long respite to rejuvenate, reconnect, and then reengage in their spheres of influence. “That is why I get up in the morning, dreaming of the Ragamuffin House,” says Kami. Currently she is working with the Larimer SBDC to further define and support this vision, which is planned to launch in 2017.

“The biggest thing the SBDC gave me was confidence and encouragement when I felt like I couldn’t do it.” Kami is happy to be able to continue her mission of blessing those around her through both the cleaning business and ministry that she has been called to. Her best advice for other entrepreneurs seeking their calling is, “Surround yourself with people who believe in your vision, and talk to as many people as you meet about it, because you never know who’s going to cross your path.”

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